Required Courses – Business Analytics

This is an introductory course of study in financial accounting and financial reporting for business entities. (TAG# OBU010)

In this course the student is exposed to a broad view of the business enterprise. Special emphasis is placed upon the role and importance of entrepreneurship and small-business management. The student will gain insight into the necessity and mutual interdependence of such key business functions as management, human resources, operations and quality, marketing, accounting, and finance. Additionally, the topics of globalization and economics are introduced. Throughout this course, the student will gain extensive experience in problem solving by means of applying basic business math skills to typical business scenarios.

Required Prerequisite(s): ENGL0040 with minimum grade of C- or qualifying placement test score

A study of the principles and practices relating to the successful management of modern business. Topics include planning, organizing, designing, and decision making. Ethics and organizational change are also covered. Cases are used to provide practice in the application of management concepts.

Required Prerequisite(s): BUSM1010 or BUSM1015 or completion of 22 semester credit hours

This course is a study in the legal and ethical environment in which businesses operate. (TAG # OBU004)

Marketing activities, analysis, strategies, and decision making in the context of other business functions. Topics include: integration of product, price, promotion, and distribution activities; research and analysis of markets, environments, competition, and customers; market segmentation and selection of target markets; and emphasis on behavior and perspectives of consumers and organizational customers. Planning and decision making for products and services in profit and nonprofit, domestic and global settings. (TAG# OBU006)

Required Prerequisite(s): ECON1510

Take BUSM 1170 or ENGL 2150
This course introduces foundational business communication principles and practices. Students will learn to analyze different communication situations; to plan and design oral and written communications; to communicate effectively using appropriate formats, styles, and technologies; and to apply critical thinking and problem-solving skills in order to achieve desired communication objectives.  (OBU005, tentative)

Required Prerequisite(s): ENGL1010

Students are introduced to database management and database tools from a business application perspective. Students will learn the important role that databases play in organizations for strategic decision-making and business intelligence.  This introductory course will include the fundamentals of relational database design and provide students with an understanding of the key concepts of Structured Query Language (SQL). Students will create SQL statements for data storage, data collection, data computation, and data analysis and reporting.

Take BUSM 2272, or BUSM 2280 and BUSM 2285
An application course in which some of the methods of identifying and solving business problems are applied to case studies. Emphasis is given to qualitative analysis and the application of the material and concepts taught in previous courses.

Required Prerequisite(s): BUSM1050 or BUSM2050, BUSM1150, ENGL1030 or BUSM1170, ACCT1010.  A minimum of 45 credit hours must be completed.

Take BUSM 2272, or BUSM 2280 and BUSM 2285
The cooperative work experience is an opportunity for students to obtain practical work experience in the Business field while earning college credit. This on or off campus employment experience can be paid or unpaid. The work experience is coordinated by a faculty member who visits the job site for a conference with the student and the supervisor at least once per semester. Students must complete 150 hours of work experience. This class is Pass/No Pass (P/NP).

Required Concurrent Course(s): BUSM2285
Required as Prerequisite or Concurrent: Student must have completed 20 semester credit hours of BUSM classes with a minimum grade of C- in each course. Students should have a 2.0 GPA. All forms required for the Cooperative Work Experience must be submitted upon registering for this class. Students are required to attend an orientation class the first week of the semester. Students must get permission of the instructor in order to enroll in this class.

Take BUSM 2272, or BUSM 2280 and BUSM 2285
This course is taken concurrently with BUSM-2280 Cooperative Work Experience. Students will discuss their work place experiences that occur during their Co-op Work Experience. Students must get permission of the instructor in order to enroll in this class. This class is Pass/No Pass (P/NP).

Required Concurrent Course(s): BUSM2280

This course is an introductory course in word processing using Microsoft Word for Windows. Through a series of hands-on exercises, the student will create, edit, format, and print documents. Topics include: creating, saving, retrieving, formatting, editing, printing, inserting graphic elements, merging, maintaining file organization, and using the help system.

Required Prerequisite(s): CISS1020 or pass Computer Literacy Assessment

This course is an introductory course in spreadsheets using Microsoft Excel for Windows. Through a series of hands-on exercises, the student will create, edit, format, and print worksheets. Topics include: creating, saving, retrieving, formatting, editing, printing, creating formulas, using functions, naming cells and ranges, creating tables, creating charts, defining range names, validating data, sorting and filtering data, maintaining file organization, and using templates.

Required Prerequisite(s): CISS1020 or pass Computer Literacy Assessment

This course is an introductory course in databases using Microsoft Access for Windows. Through a series of hands-on exercises, the student will create and manage databases. Topics include: creating, saving, formatting, and editing tables; designing reports; creating formulas; working with records; creating forms; writing queries; and establishing table relations.

Required Prerequisite(s): CISS1020 or pass Computer Literacy Assessment

This course introduces business productivity tools for time management, collaboration, data organization and communication in today’s workplace business environment. Cloud-based productivity tools will be used to manage group collaboration, organize and share data, and communicate using real-time collaboration tools and advanced features of electronic mail.

Required Prerequisite(s): CISS1020 or pass Computer Literacy Assessment

This second level course covers expert Excel features, including formatting with advanced techniques, working with templates and workbooks, working with lists, using analysis tools, managing and auditing worksheets, collaborating with workgroups, and using advanced format functions.

Required Prerequisite(s): CISS1220

This course introduces the concepts and application of data analytics in business. A hands-on approach of Microsoft Excel and Power BI (Business Intelligence tools) is used for data analysis, data visualization, modeling, creating dashboards with direct connectivity to data sources.

Required Prerequisite(s): CISS1280

This course involves instruction and experience in giving a presentation. Students are taught the principles of speech content and delivery so that they can effectively participate in a variety of practical speaking situations. Presentations will include the informative speech, persuasive speech, visual aid/demonstration speech, impromptu speech, and group presentation. (OTM for Oral Communication TMCOM and TAG# OCM013)

This course will prepare the student to understand, critique, and predict how the various schools of macro-economic thought would diagnose and attempt to solve questions of national economic interest.  Extensive investigation of the underlying principles of the Keynesian, Neo-Keynesian, and Monetarist, Supply-side and Austrian perspectives is accomplished using both an analytical as well as a socio-economic/historical approach. Understanding these perspectives will enable the student to both understand and successfully participate in rational discussion regarding such issues as fiscal policy, monetary policy, trade policy, taxation theory and the preconditions necessary for economic growth. (TAG# OSS005)

Required Prerequisite(s): MATH0084 with a minimum grade of C- or qualifying placement test scores

This course of study focuses upon how the condition of scarcity affects the decisions of individuals, households, and business firms in their roles as producers and consumers. In particular, the price mechanism is addressed at length and explained by the conceptual and graphical representations of supply and demand. Applications of such concepts as elasticity of demand, as well as marginal cost and revenue calculations are used by the student to determine optimum pricing, profit, and revenue strategies for the firm. The advantages and disadvantages of relative economies of scale in both the long-run and short-run are explored. The market conditions of monopoly, oligopoly as well as perfect competition are analyzed with the goal of giving the student an understanding and appreciation of their socio-economic implications.

Required Prerequisite(s): MATH0084 with a minimum grade of C- or qualifying placement test scores

This is a basic course in expository writing and critical reading. Students read a variety of nonfiction works and write summaries, analysis, essays, and a researched argument in response to their reading. Students learn to read actively and accurately and to organize, develop, and revise coherent papers appropriate for a college-educated audience. (OTM for First Writing Course TME001)

Required Prerequisite(s): ENGL0040 with a minimum grade of C- or qualifying placement test scores

Take BUSM 1170 or ENGL 2150
Technical Writing is designed to develop design skills in the following written document types: brochures, proposals, research and analytical reports, and workplace correspondence.  Skill development may also include summarizing and abstracting information, conducting primary research through interviews, surveys and questionnaires, as well as technical editing.  Students will write a resume and cover letter, create a definition newsletter, write instructions, and create a technical marketing brochure. Students will participate in collaborative writing and produce a group oral presentation.

Required Prerequisite(s): ENGL1010 with a minimum grade of C-

This course involves an examination of several ethical theories, including ethical relativism, utilitarianism, virtue ethics, social contract ethics, theological ethics, and rational ethics. Subjects covered may include the ethics of nuclear war, the ethics of suicide, ethical issues in abortion, the ethics of euthanasia, sexual ethics, ethical issues in genetic engineering, racism and sexism, capital punishment, the environment and so on. This course meets the requirements for OTM Arts and Humanities TMAH and also TAG# OAH046.

This course provides the student with an overview of probability and statistics. Probability terminology, concepts and rules are emphasized in solving probability problems. Descriptive statistics, including measures of central tendency and dispersion, charts, tables and diagrams are used to summarize data. The student is introduced to the binomial, Poisson, hyper-geometric, normal and t-distributions. Confidence intervals, hypothesis testing, correlation, and linear regression are used to make conclusions concerning population parameters from sample data. This course meets the requirements for OTM Introductory Statistics TMM010.

Required as Prerequisite(s): MATH0084 with a minimum grade of C-, or qualifying placement test score, or co-requisite of STAT0086

Students in this course learn analysis techniques including, hypothesis testing and confidence intervals for standard deviations for one and two populations, contingency tables (chi-squared), analysis of variance (ANOVA), least squares method, multiple regression models, and non-parametric hypothesis tests. Students will design, develop, and present a statistical analysis project.

Required as Prerequisite: STAT1010 with a minimum grade of C-