Business Administration - Business Analytics
Business Analytics is a highly practical, immediately applicable major, which combines business knowledge (i.e. economics, management and marketing) with the use of the latest technologies, processes and applications such as Microsoft Business Intelligence suite. The program exposes students to the skills needed to improve business decision making through data analysis. There is a strong emphasis on strengthening the student’s oral and written communication skills, as well as critical thinking and problem-solving. Students have the opportunity to complete internships to gain hands-on, real-world business experience.
Program Learning Outcomes
- Distinguish and summarize basic accounting concepts
- Distinguish and summarize basic marketing concepts.
- Distinguish and summarize basic economic concepts.
- Distinguish and summarize basic management concepts.
- Identify and apply appropriate computer applications to record business data and presenting business information for operational use.
Where You Could Go
NC State has over 40 agreements with four-year colleges and universities, to provide a smooth transition for students who want to pursue a bachelor’s degree. Through university partnerships, some four-year courses are also offered on the NC State campus or online. NC State has a unique 3+1 agreement with Franklin University allowing Business Administration and Accounting graduates to complete their bachelor’s degree at the Kehoe Center. Additional transfer opportunities are also available.
The need for business graduates with strong technology and analytical skills are common to many area employers that serve all segments of the economy, including manufacturing, service, transportation, retail, government and non-profit organizations.
Representatives from accounting firms, manufacturing companies, banking institutions, health care providers and the non-profit sector were consulted during the development of this program.
This program is Accredited by the Accreditation Council for Business Schools and Programs.
Graduates take the Major Field Test covering accounting, management, marketing and economics. The test is administered by Education Testing Services (ETS), the same company that oversees SAT testing. NC State graduates have scored in the top 15% of community college students taking this exam nationwide.
Fall Semester - Year One
ACCT 1010 - Financial Accounting
This is an introductory course of study in financial accounting and financial reporting for business entities. (TAG# OBU010)
BUSM 1010 - Introduction to Business and Entrepreneurship
In this course the student is exposed to a broad view of the business enterprise. Special emphasis is placed upon the role and importance of entrepreneurship and small-business management. The student will gain insight into the necessity and mutual interdependence of such key business functions as management, human resources, operations and quality, marketing, accounting, and finance. Additionally, the topics of globalization and economics are introduced. Throughout this course, the student will gain extensive experience in problem solving by means of applying basic business math skills to typical business scenarios.
CISS 1210 - Microsoft Word
This course is an introductory course in word processing using Microsoft Word for Windows. Through a series of hands-on exercises, the student will create, edit, format, and print documents. Topics include: creating, saving, retrieving, formatting, editing, printing, inserting graphic elements, merging, maintaining file organization, and using the help system. Semesters available: Day - F, Sp, Su Evening - F, Sp, Su
CISS 1220 - Microsoft Excel
This course is an introductory course in spreadsheets using Microsoft Excel for Windows. Through a series of hands-on exercises, the student will create, edit, format, and print worksheets. Topics include: creating, saving, retrieving, formatting, editing, printing, creating formulas, using functions, naming cells and ranges, creating tables, creating charts, defining range names, validating data, sorting and filtering data, maintaining file organization, and using templates. Semesters available: Day - F, Sp, Su Evening - F, Sp, Su
ENGL 1010 - English Composition I
This is a basic course in expository writing and critical reading. Students read a variety of nonfiction works and write summaries, analysis, essays, and a researched argument in response to their reading. Students learn to read actively and accurately and to organize, develop, and revise coherent papers appropriate for a college-educated audience. (OTM for First Writing Course TME001)
STAT 1010 - Probability and Statistics
This course provides the student with an overview of probability and statistics. Probability terminology, concepts and rules are emphasized in solving probability problems. Descriptive statistics, including measures of central tendency and dispersion, charts, tables and diagrams are used to summarize data. The student is introduced to the binomial, Poisson, hyper-geometric, normal and t-distributions. Confidence intervals, hypothesis testing, correlation, and linear regression are used to make conclusions concerning population parameters from sample data. This course meets the requirements for OTM Introductory Statistics TMM010.
Spring Semester - Year One
ACCT 1030 - Managerial Accounting
This course provides information for assisting the management of a business entity in making decisions and for evaluating the effectiveness of those decisions by developing a student's understanding of managerial accounting principles. (TAG# OBU011)
BUSM 1050 - Management
A study of the principles and practices relating to the successful management of modern business. Topics include planning, organizing, designing, and decision making. Ethics and organizational change are also covered. Cases are used to provide practice in the application of management concepts.
BUSM 1170 - Business Communications
This course introduces foundational business communication principles and practices. Students will learn to analyze different communication situations; to plan and design oral and written communications; to communicate effectively using appropriate formats, styles, and technologies; and to apply critical thinking and problem-solving skills in order to achieve desired communication objectives.
ENGL 2150 - Technical Writing
Technical Writing is designed to develop design skills in the following written document types: brochures, proposals, research and analytical reports, and workplace correspondence. Skill development may also include summarizing and abstracting information, conducting primary research through interviews, surveys and questionnaires, as well as technical editing. Students will write a resume and cover letter, create a definition newsletter, write instructions, and create a technical marketing brochure. Students will participate in collaborative writing and produce a group oral presentation.
CISS 1230 - Microsoft Access
This course is an introductory course in databases using Microsoft Access for Windows. Through a series of hands-on exercises, the student will create and manage databases. Topics include: creating, saving, formatting, and editing tables; designing reports; creating formulas; working with records; creating forms; writing queries; and establishing table relations. Semesters available: Day - F, Sp, Su Evening - F, Sp, Su
CISS 1280 - Microsoft Excel Advanced
This second level course covers expert Excel features, including formatting with advanced techniques, working with templates and workbooks, working with lists, using analysis tools, managing and auditing worksheets, collaborating with workgroups, and using advanced format functions. Semesters available: Day - Sp Evening - Sp
ECON 1510 - Microeconomics
This course of study focuses upon how the condition of scarcity affects the decisions of individuals, households, and business firms in their roles as producers and consumers. In particular, the price mechanism is addressed at length and explained by the conceptual and graphical representations of supply and demand. Applications of such concepts as elasticity of demand, as well as marginal cost and revenue calculations are used by the student to determine optimum pricing, profit, and revenue strategies for the firm. The advantages and disadvantages of relative economies of scale in both the long-run and short-run are explored. The market conditions of monopoly, oligopoly as well as perfect competition are analyzed with the goal of giving the student an understanding and appreciation of their socio-economic implications.
Fall Semester - Year Two
BUSM 1150 - Marketing
Marketing activities, analysis, strategies, and decision making in the context of other business functions. Topics include: integration of product, price, promotion, and distribution activities; research and analysis of markets, environments, competition, and customers; market segmentation and selection of target markets; and emphasis on behavior and perspectives of consumers and organizational customers. Planning and decision making for products and services in profit and nonprofit, domestic and global settings. (TAG# OBU006)
BUSM 2010 - Introduction to Data Management for Business
Students are introduced to database management and database tools from a business application perspective. Students will learn the important role that databases play in organizations for strategic decision-making and business intelligence. This introductory course will include the fundamentals of relational database design and provide students with an understanding of the key concepts of Structured Query Language (SQL). Students will create SQL statements for data storage, data collection, data computation, and data analysis and reporting.
CISS 1290 - Microsoft Excel Business Intelligence
This course introduces the concepts and application of data analytics in business. A hands-on approach of Microsoft Excel and Power BI (Business Intelligence tools) is used for data analysis, data visualization, modeling, creating dashboards with direct connectivity to data sources.
COMM 1010 - Speech
This course involves instruction and experience in giving a presentation. Students are taught the principles of speech content and delivery so that they can effectively participate in a variety of practical speaking situations. Presentations will include the informative speech, persuasive speech, visual aid/demonstration speech, impromptu speech, and group presentation. (OTM for Oral Communication TMCOM and TAG# OCM013)
STAT 1030 - Statistical Analysis
Students in this course learn analysis techniques including hypothesis testing and confidence intervals for standard deviations for one and two populations, contingency tables (chi-squared), analysis of variance (ANOVA), least squares method, multiple regression models, and non-parametric hypothesis tests. Students will design, develop, and present a statistical analysis project. Successful completion of STAT 1010 with a grade of C- or better required.
Spring - Year Two
BUSM 1110 - Business Law & Ethics
This course is a study in the legal and ethical environment in which businesses operate. (TAG # OBU004)
BUSM 2272 - Case Studies in Business
An application course in which some of the methods of identifying and solving business problems are applied to case studies. Emphasis is given to qualitative analysis and the application of the material and concepts taught in previous courses.
BUSM 2280 - Cooperative Work Experience
The cooperative work experience is an opportunity for students to obtain practical work experience in the Business field while earning college credit. This on or off campus employment experience can be paid or unpaid. The work experience is coordinated by a faculty member who visits the job site for a conference with the student and the supervisor at least once per semester. Students must complete 150 hours of work experience. This class is Pass/No Pass (P/NP).
BUSM 2285 - Seminar
This course is taken concurrently with BUSM 2280 - Cooperative Work Experience. Students will discuss their work place experiences that occur during their Co-op Work Experience. Students must get permission of the instructor in order to enroll in this class. This class is Pass/No Pass (P/NP).
CISS 1240 - Microsoft Office Workplace Technology Ms Office Workplace Technology
This course introduces business productivity tools for time management, collaboration, data organization and communication in today's workplace business environment. Cloud-based productivity tools will be used to manage group collaboration, organize and share data, and communicate using real-time collaboration tools and advanced features of electronic mail.
ECON 2510 - Macroeconomics
This course will prepare the student to understand, critique, and predict how the various schools of macro-economic thought would diagnose and attempt to solve questions of national economic interest. Extensive investigation of the underlying principles of Keynesian, Neo-Keynesian, Monetarist, supply-side and Austrian perspectives is accomplished using both an analytical as well as a socio-economic/historical approach. Understanding these perspectives will enable the student to both understand and successfully participate in rational discussion regarding such issues as fiscal policy, monetary policy, trade policy, taxation, taxation theory and economic growth. (TAG# OSS005)
PHIL 1110 - Ethics
This course involves an examination of several ethical theories, including ethical relativism, utilitarianism, virtue ethics, social contract ethics, theological ethics, and rational ethics. Subjects covered may include the ethics of nuclear war, the ethics of suicide, ethical issues in abortion, the ethics of euthanasia, ethical issues in genetic engineering, sexual ethics, racism and sexism, capital punishment, ethics and the environment and so on. This course meets the requirements for OTM Arts and Humanities TMAH and slso TAG# OAH046.